Mapping data - where did that come from?
Sometimes insight really does slap you in the face.
Do your organisation's activities have a geographical element?
Of course they do. Different skills at different locations, colleagues travelling between sites, vehicles on the road, projects across the country, goods being transported, customers being visited.
Do you know where they are? What can you learn from showing this on a map? And with a street view?
Often quite a lot. Clusters of activity with common characteristics. Areas where you're unrepresented. Emerging trends, both good and bad. Efficient travel and areas to avoid. A geographical organisation that matches skills with needs, or not.
Often, in other words, the reason why. And once you know why, you can make things better.
Our sister company, Map Insight, can show you how. Quickly. Get in touch at info@mapinsight.co.uk